Why does Google have a Reseller program for G Suite?

Google is product-focused and emphasizes product development over individualized customer support. As such, G Suite Resellers are helpful for small businesses that may require a more comprehensive level of assistance. Many of Google’s customers purchase G Suite through a Licensed Provider.

According to Google:

"Resellers provide essential services that allow customers to take maximum advantage of G Suite, ease the initial setup, migration, customization, and ongoing user experience."  

When you sign up with us, you will have access to our migration service and expert customer support, with no change in your monthly costs.

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